wrong problems · part 10 of 10

our cities give us nothing to do but spend

Portrait of Dhruv Verma Dhruv Verma 6 min read
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i landed back in bangalore and asked the oldest weekend question. what do we do?

every answer was a bill. brunch somewhere. the new microbrewery. the mall. the famous dosa place with the hour-long queue. a jersey drop, a gadget launch, a pop-up market.

nothing wrong with any of those. i like a good dosa as much as anyone.

but i sat with the list and noticed what it actually was. a menu. every single option was a way to spend money.

and it’s not just bangalore. delhi, bombay, hyderabad, pune. the details change, the menu doesn’t.

our cities have quietly stopped offering anything to do that isn’t a transaction.

this series is about india solving the wrong problem. this piece is about what our cities are optimizing for, and what they forgot to build.

Every direction the city points is a way to spend; the one pointing to just being is barely there. A signpost with three solid boards reading eat, shop, repeat, and one dashed board pointing the other way reading just be, with a small person looking up at it. EAT SHOP REPEAT JUST BE

the wallet test

here’s a test i keep coming back to. leave your phone and wallet at home. assume the ride there is covered. now ask: where in your city can you go for three hours, comfortably, safely, and just be?

a park, if it’s open past evening, and if it hasn’t been fenced, timed, and ticketed. a library, if you can find one that isn’t an exam-prep reading room. a maidan, if it hasn’t become a parking lot or a paid venue.

for most of us, the honest answer is: almost nowhere.

that answer is the whole story. a city where you can’t exist without spending isn’t offering you a life. it’s offering you a catalogue.

the third place we never built

a sociologist named ray oldenburg had a name for what’s missing. third places. the first place is home. the second is work. the third is everywhere community actually happens. the park bench, the library, the chai adda, the maidan, the community hall.

his argument was that third places are where a city becomes a society. where strangers become regulars, where ideas cross age and class, where you get to be a person and not a customer.

we had these. watch what’s been happening to them. the adda became a cafe with a minimum order. the maidan became a venue. the corner became a storefront. one by one, the free places are being converted into paid ones.

Home, work, and the third place that our cities forgot to build. Two solid hand-drawn circles labeled home and work, and a third dashed circle below them holding a question mark. HOME WORK THE THIRD PLACE ?

and when every third place charges an entry fee, we don’t stop needing them. we just start renting them by the hour.

planning follows the bill

none of this is an accident, and it isn’t a conspiracy either. it’s just incentives.

a mall pays rent, generates tax, makes headlines. a park generates maintenance costs. a public library, a theatre, a community workshop, all cost centres on a spreadsheet. so guess what gets built.

open the property listings for any big city and read what counts as a selling point. distance to the mall, the multiplex, the high street. we’ve learned to measure a neighbourhood by how conveniently it lets you spend.

planning and development keep orbiting consumption. the creation of knowledge, craft, community, the things a city is actually for, don’t have a lobby.

the ad is the architect

and while the city narrows your options, the feed inflates your wants.

every ad around us exists to manufacture the next want. the next dress, the next hat, the next bike, the next plane ticket. the cleaning cloth whose gsm goes up with every ad. the webinar that delivers nothing. the trendy kurti, the korean pants. yolo does a lot of heavy lifting in those scripts.

so we mass-produce fashion, cosmetics, plastic. and both ends of that pipeline stay conveniently out of frame. the working conditions where it all gets made, and the waste management where it all ends up. the race is production and consumption. everything else is someone else’s problem.

i’m not writing this from above it. i’ve bought the jersey. the point isn’t purity. the point is that when spending is the only activity a city offers, spending is what we’ll do.

so what is the real problem

the problem we keep solving is boredom. more malls, more food streets, more events, more things to queue for.

the real problem is that our cities have almost no free places left to be a person. no parks you can trust to be open. no libraries that welcome you without an entrance exam. no workshop spaces, no community theatres, no benches without an agenda.

a city that only builds places to consume will produce consumers. a city that builds places to gather, make, and learn will produce neighbours. we’ve been choosing the first one by default, one approval at a time.

so, next weekend, try the wallet test. see how far your city lets you get.

and if you find a place that passes, a real park, a library, a free maidan, use it. third places survive on footfall. showing up is the only vote we get.

Frequently asked questions

  • What is a third place?

    Third place is sociologist Ray Oldenburg's term for the free or cheap gathering spots that aren't home (first place) or work (second place) - parks, libraries, maidans, street corners, community halls. He argued they're where community actually forms, because you can show up as a person instead of a customer.

  • What is the wallet test for cities?

    Leave your phone and wallet at home, assume transport is covered, and ask where in your city you could spend three hours safely and comfortably. The shorter that list, the more your city's public life has been converted into paid experiences.

  • Why does it feel like there is nothing to do in Indian cities except eat and shop?

    Because most urban development follows commercial incentives. Malls, food streets, and retail generate revenue and get built; parks, libraries, theatres, and workshop spaces are cost centres and get neglected. The options that remain are mostly transactions.

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Portrait of Dhruv Verma

Dhruv Verma

Software engineer building reliable products, mentoring builders, and learning through travel and collaboration.